We have several live online workshops coming up. You can find them listed below. You can attend them all, and get access to 110+ recorded workshops, for $20. Sign up at https://nancyfulton.gumroad.com/l/dUzqTK/VID0nly.
- We have a workshop coming up on Wednesday that covers how to create an online course or workshop that actually sells. We'll talk about how to quickly create a course, how to deliver it, how to record it, and how to make it available for sale later so it's easy to advertise on Facebook and elsewhere.
- I've also just added a workshop on pricing that will be invaluable if you create great content and services and struggle to see people buy. There's an art and a science to getting pricing right, and if you fail to achieve that objective, you may think your work is unsellable, when you're simply making a newbie pricing mistake.
- We have one free workshop coming, featuring Paul Babin who has worked with some of the most talented, demanding, and successful producers on earth. VIP/PROs will get a recording of the workshop they can watch going forward.
- I've posted last week's workshop on how to very swiftly and cost-effectively make yourself and your work more visible at https://nancyfultonmeetups.uscreen.io/programs/visibilityworkshopedited-21d59f?categoryId=91213
UPCOMING LIVE WORKSHOPS
March 2 @ 7PM: Creating an Online Course That Sells
Most of us working in the media industry have unique skills we can sell to others. Whether it’s designing a movie poster, editing a trailer, creating a pitch book, or writing a comedic screenplay, we have tools, techniques, and strategies it would help others to know. The question is, what’s the fastest, easiest, most cost effective, and easiest way to market a course so that the time you put into it actually pays off. In this workshop you learn how to swiftly launch a course that you sell or give away free as a way to get customers for your business. This is a step-by-step soup-to-nuts presentation. It will help you avoid spending too much time, money, effort to earn a good return on your investment. It will help you figure out pricing and promotion. Note, the tools in this workshop can be used to sell everything from cooking and gardening lessons, to classes in how to draw. They work for any skill you want to sell.
March 9 Writing Sales Copy that Sells
There’s a trick to writing film blurbs, script descriptions, book blurbs, course descriptions and other sales copy so it sells your work. When you understand how easy it is to create this copy, what to say and how to say it, its much easier to earn a good living from your work. Furthermore, knowing how to write copy that sells actually helps you quickly create new media and services that sell easily and well. You know what people are looking for, why they want it, and that makes it much easier to give it to them.
FREE March 16 @ 7PM Enjoying a Life in Media / Paul Babin (Spielberg, Cameron, Peter Weir, Shane Black, et al)
In this interview, Paul Babin will discuss his journey from film student to leading cinematographer to producer and certified life-coach supporting entertainment industry creatives striving for both excellence and joy in their work. If you check out Paul’s IMDB credits you’ll notice he’s worked with many of the world’s most famous directors and producers on their most astonishing films, and if you visit his website you’ll see he has continued to produce content across media while achieving a masters degree in spiritual psychology and a certification as a practicing life coach. He also has a growing number of popular meditation tools many creatives use to center themselves personally, professionally, and spiritually as they strive to spend each day well.
In this interview we’ll talk about: The realities of creative lives in the entertainment industry. Gain insights into how leading producers and directors lead their vulnerable, sensitive, brilliant teams to do their best work. What a “people pleaser” is and why they frequently fail to joyfully thrive in the industry. Insights into getting out of your own way and stepping out of your own shadow. Why the entertainment industry sometimes tolerates difficult and dangerous personalities and how that can impact your career. The possible impact of a successful career on personal relationships, physical well-being, and your mental state. Ways to fortify yourself for the work you want to do
Register in advance for the free Paul Babin live online workshop at:
Note: The organizer, Nancy Fulton, will share your contact information with Paul Babin after the interview. Also, paid VIP/PROs will get free access to a recording of the workshop for future reference.
March 23 @ 7PM: Getting Your Pricing Right so Your Work Sells
In this workshop you master skills that help you price your services, media, and products correctly so they sell well. You will learn how to find out what the price ought to be through negotiation, or market research, or redefining how your offering is packaged, described, or delivered. You will learn how to adjust the price to leave room for discounts, dealers, and affiliates, and why a price that’s too low is just as bad as a price that’s too high. You will learn how to identify when you have a pricing problem rather than a problem with what you are trying to sell. Failure to get pricing right can easily kill your creative business and your chance to be successful doing what you love. You may think the world doesn’t want what you’re selling, when they really hate the price you’re selling it at.
If you have any questions, please email firstname.lastname@example.org.